Goulston (Get Out of Your Own Way at Work) returns with a primer on dealing with hard-to-reach people in virtually every scenario—defiant executives, angry employees, families in turmoil, warring couples—through use of well-honed psychological techniques. Negotiating intractable situations is like driving up a steep hill, he posits, but most of us make the mistake of creating more resistance by shifting up; downshift, and you get control, he writes. His Persuasion Cycle filters illustrative snippets from counseling sessions during which he digs into an impressive bag of tricks—Magic Paradox, Impossibility Question, Empathy Jolt—techniques like martial arts moves: potent on their own, but even more powerful when you combine them. His successful persuasion case studies include negotiating a police standoff and assisting a married couple's conflict resolution. Chapter summaries feature action steps preparing readers to encounter similar scenarios, yielding a guide that is as entertaining as it is useful. (Sept.)
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